Privacy

Privacypolicy of KUGU Home GmbH according to the DSGVO

Privacy policy
The protection ofour customers' data is a top priority for KUGU Home. It is important to us toexplain to you when and how we store data and how we use this data. In thefollowing, we therefore describe our comprehensive data protection concept.From this it follows that we process data in accordance with the statutoryprovisions. In this way, we can ensure that we can provide our services with thehighest level of protection for your data.

Overview
Person responsible
Data protection officer
Legal basis for data processing
Provision of the website
Contact/E-mail contact
Provision of contractual services and registration
Newsletter service
Cookies and range measurement
Web analysis by Google Analytics
Purposes of the processing of personal data
Voluntary data
Recipients / passing on of data
Data processing outside the European Union
Rights of the data subject
Deletion of data
Security
Right of complaint to a supervisory authority
Amendment of this data protection notice

Person responsible
The responsibleparty for this website is:

KUGU Home GmbH
Strassburger Straße 9F
D-10405 Berlin
Germany
Tel: +49 30 92152990
E-mail: kundenservice@kugu-home.com
Website: www.kugu-home.com

Data protection officer
The external data protection officer of the responsible party is:

Berit Schubert, DataSolution LUD GmbH
Isarstrasse 13
D-14974 Ludwigsfelde
Germany
Tel.: +49 3378 205729
E-Mail: datenschutz@kugu-home.com

Legal basis for data processing
In order to provide you with our website and related services, we processpersonal data on the basis of the following legal grounds:

- Consent (Art. 6 para. 1 lit. a) DSGVO).
- for the fulfillment of contracts (Art. 6 para. 1 lit. b) DSGVO)
- on the basis of a consideration of interests (Art. 6 para. 1 lit. f) DSGVO)
- for the fulfillment of a legal obligation (Art. 6 para.1 lit. c) DSGVO).

We will refer to the relevant terminology in connection with the respectiveprocessing so that you can classify on which basis we process personal data.

If personal data is processed on the basis of your consent, you have the rightto revoke your consent at any time with effect for the future.

If we process data on the basis of a balance of interests, you as the datasubject have the right to object to the processing of personal data, takinginto account the requirements of Art. 21 DSGVO.

Provision of the website
When you visit our website, personal data is processed in order to display thecontent of the website on your terminal device.

In order for the pages to be displayed in your browser, the IP address of theterminal device you are using must be processed. In addition, there is further informationabout the browser of your end device.

We are obliged by data protection law to also ensure the confidentiality andintegrity of the personal data processed with our IT systems.

For this purpose and out of this interest, the following data is logged on thebasis of a balancing of interests:

(1) Information about the browser type and version used.
(2) The operating system of the user
(3) The user's Internet service provider
(4) The IP address of the user
(5) Date and time of access
(6) Websites from which the user's system accesses our website
(7) Websites that are accessed by the user's system via our website.

The data is also stored in the log files of oursystem. Not affected by this are the IP addresses of the user or other datathat allow the data to be assigned to a user. This data is not stored togetherwith other personal data of the user.

The data is also used to identify and correct errors on the website.

The data is deleted as soon as it is no longer required to achieve the purposefor which it was collected. In the case of the collection of data for theprovision of the website, this is the case when the respective session hasended.

Contact/E-mail contact‍

We offer a contact form on our website, whichyou can use to request information about our products or services or to contactus in general. We have marked the data that is absolutely necessary for you torespond to a request as mandatory fields. Information on other data fields isvoluntary.

We need this information to process your request, to address you correctly andto send you a reply. In the case of specific inquiries, data processing iscarried out to fulfill a contract or to initiate a contract. In the case ofgeneral inquiries, processing takes place on the basis of a balancing ofinterests.

Inquiries received via the contact form on our website are processedelectronically by us in order to respond to your inquiry. In this context,other persons or departments and possibly third parties may also become awareof the form content that you have sent.

The form data is transmitted via the Internet using encrypted connections.

If the contact is a pre-contractual relationship (e.g. offer), the transmitteddata will also be stored in our CRM system and used to execute the contract. Ifthere is no contractual relationship, we delete the data after one year at theend of the year.

Provision of contractual services and registration
On our website, we offer users the opportunity to register by providingpersonal data. The data is entered in an input mask and transmitted to us andstored. The data is not passed on to third parties. The following data iscollected during the registration process:

At the time of registration, the following data is also stored:

(1) The IP address of the user
(2) Date and time of registration

As part of the registration process, the user's consent to the processing ofthis data is obtained. If the registration serves the fulfillment of a contractor the initiation of a contract, the legal basis of the fulfillment orinitiation of the contract applies here.

For the support, advice and advertising of corporate customers, we also collectand use the contact person, telephone number and postal address. We obtain thisinformation from various sources, either through an inquiry (e-mail ortelephone), but also through events, trade fairs, business cards received byour sales staff, etc.

We use this contact information exclusively for our own purposes and to tailorour own sales activities to your needs.

For the processing of your data in relation to the implementation ofcontractual services as well as marketing activities, we use the CRM system ofthe company HubSpot Inc, 25 First Street, 2nd Floor, MA 02141 Cambridge.Appropriate agreements on order processing have been concluded with the serviceprovider. HubSpot has committed itself to handling your transmitted data inaccordance with data protection laws. To protect your data, the serviceprovider implements organizational and technical security measures.

Newsletter service
On our website there is the possibility to subscribe to a free newsletter. Whenregistering for the newsletter, the data from the input mask is transmitted tous.

In addition, the following data is collected during registration:

(1) IP address of the calling computer
(2) Date and time of registration

For the processing of the data, your consent is obtained during theregistration process and reference is made to this privacy policy. No data willbe passed on to third parties in connection with the processing of data for thedispatch of newsletters. The data is used exclusively for sending thenewsletter.

The subscription to the newsletter can be cancelled by the user concerned atany time. For this purpose, a corresponding link can be found in eachnewsletter. This also enables revocation of consent to the storage of personaldata collected during the registration process.

Cookies and range measurement
Our website uses cookies. Cookies are text files that are stored in the Internetbrowser or by the Internet browser on the user's computer system. When a usercalls up a website, a cookie may be stored on the user's operating system. Thiscookie contains a characteristic string of characters that enables the browserto be uniquely identified when the website is called up again.

We use cookies to make our website more user-friendly. Some elements of ourwebsite require that the calling browser can be identified even after a pagechange.

The following data is stored and transmitted in the cookies:

(1) language settings
(2) Log-in information.

The purpose of using technically necessary cookies is to simplify the use ofwebsites for users. Some functions of our website cannot be offered without theuse of cookies. For these, it is necessary that the browser is recognized evenafter a page change.

(1) Adoption of language settings
(2) Remembering search terms

The user data collected through technically necessary cookies are not used tocreate user profiles. Our legitimate interest in processing personal data alsolies in these purposes.

Cookies are stored on the user's computer and transmitted to our site by theuser. Therefore, you as a user also have full control over the use of cookies.By changing the settings in your Internet browser, you can disable or restrictthe transmission of cookies. Cookies that have already been stored can bedeleted at any time. This can also be done automatically. If cookies aredeactivated for our website, it may no longer be possible to use all websitefunctions to their full extent.

Web analysis by Google Analytics
Our website uses Google Analytics 4, a web analytics service provided by Google LLC. The entity responsible for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

Google Analytics uses cookies that enable the analysis of how you use our websites. The information generated by the cookies about your use of this website is generally transferred to a Google server in the USA and stored there.

We use the User-ID feature. The User ID allows us to assign one or more sessions (and the activities within those sessions) to a unique, permanent ID, thereby analyzing user behavior across devices.

We also use Google Signals. Through Google Signals, additional information about users who have personalized ads enabled (interests and demographic data) is collected in Google Analytics, and ads can be delivered to these users in cross-device remarketing campaigns.

In Google Analytics 4, IP anonymization of IP addresses is enabled by default. Due to IP anonymization, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. According to Google, the IP address transmitted by your browser in connection with Google Analytics is not merged with other Google data.

During your website visit, your user behavior is recorded in the form of “events.” Events may include:

• Page views
• First visit to the website
• Start of the session
• Your “click path,” i.e., interactions with the website
• Scrolls (whenever a user scrolls to the end (90%) of the page)
• Clicks on external links
• Internal searches
• Interactions with videos
• File downloads
• Ads viewed/clicked
• Language settings

In addition, the following are recorded:

• Your approximate location (region)
• Your IP address (in shortened form)
• Technical information about your browser and the devices you use (e.g., language setting, screen resolution)
• Your internet service provider
• The referrer URL (the website/advertising medium through which you arrived at this website)

Purposes of Processing

On our behalf, Google will process the transmitted information to evaluate the use of the website by website visitors and to compile reports on website activities. We use the reports provided by Google Analytics to analyze the performance of our website.

Recipients

Possible recipients of the data are:

• Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (as a processor pursuant to Art. 28 GDPR)
• Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
• Alphabet Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

It cannot be ruled out that U.S. authorities may access the data stored by Google.

Third-Country Transfer

To the extent that data is processed outside the EU/EEA and no data protection level corresponding to the European standard exists, we have concluded EU standard contractual clauses with the service provider to ensure an adequate level of data protection. The parent company of Google Ireland, Google LLC, is headquartered in California, USA. It cannot be ruled out that data may be transferred to the USA and that U.S. authorities may access the data stored by Google. From a data protection perspective, the USA is currently considered a third country. You do not have the same rights there as within the EU/EEA. It is possible that no legal remedies are available to you against access by government agencies.

Storage Period

The data we send and link with cookies will be automatically deleted after 14 months. Data whose retention period has expired is automatically deleted once a month.

Legal Basis and Withdrawal of Consent

We process your data with the help of Google Analytics 4 based on your consent pursuant to Art. 6(1)(a) GDPR in conjunction with Section 25 TDDDG. You grant your consent via the settings for the use of cookies (cookie banner / consent manager), through which you can also withdraw your consent at any time with effect for the future in accordance with Art. 7(3) GDPR.

You may also prevent the storage of cookies from the outset by configuring your browser software accordingly. However, if your browser is set to reject all cookies, certain functionalities on this and other websites may be limited. In addition, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of such data by Google, by either (i) not granting consent to set the cookie or (ii) downloading and installing the browser add-on to deactivate Google Analytics, which you can find here.

For more detailed information, please refer to Google’s Terms of Service and Google’s Privacy Policy.

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Purposes of the processing of personal data
We process the aforementioned data for the operation of our website and for thefulfillment of contractual obligations to our customers or the protection ofour legitimate interests. In the case of inquiries from you outside of anactive customer relationship, we process the data for the purposes of sales andadvertising. You can object to the use of your personal data for advertisingpurposes at any time.

Voluntary data
If you provide data to us voluntarily, e.g. in forms, and this is not requiredfor the fulfillment of our contractual obligations, we process this data on thelegitimate assumption that the processing and use of this data is in yourinterest.

Recipients / passing on of data
As a matter of principle, data that you provide to us will not be passed on tothird parties. In particular, your data will not be passed on to third partiesfor their advertising purposes.

However, we may use service providers for the operation of this website or forother products or services of ours. Here it may happen that a service providerobtains knowledge of personal data. We select our service providers carefully -especially with regard to data protection and data security - and take allmeasures required by data protection law for permissible data processing.

Data processing outside the European Union
Insofar as personal data is processed outside the European Union, you can findthis in the previous explanations.

Rights of the data subject
You have the right to information about the personal data concerning you. Youcan contact us for information at any time. Furthermore, you have a right torectification or erasure or to restriction of processing, insofar as you areentitled to this by law. Finally, you have a right to object to processingwithin the scope of the law. A right to data portability also exists within theframework of the data protection legal requirements. If you have any questionsabout your rights and how to exercise them, please contact the controller orour data protection officer.

Deletion of data
As a matter of principle, we delete personal data when there is no need forfurther storage. A requirement may exist in particular if the data is stillneeded to fulfill contractual services, to check and grant or ward off warrantyand, if applicable, guarantee claims. In the case of statutory retentionobligations, deletion is only considered after expiry of the respectiveretention obligation.

Security
We use technical and organizational security measures in accordance with Art.32 DSGVO to protect your data managed by us against accidental or intentionalmanipulation, loss, destruction or against access by unauthorized persons. Oursecurity measures are continuously improved in line with technologicaldevelopments. Access to this data is only possible for a small number ofauthorized persons and persons with a special obligation to protect data whoare involved in the technical, administrative or editorial management of data.

Right of complaint to a supervisory authority
You have the right to complain about the processing of personal data by us to asupervisory authority for data protection.

Amendment of this data protection notice
We revise this data protection notice when changes are made to this website oron other occasions that make this necessary. You will always find the currentversion on this website.

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Last updated | January 2025